SMI_logo.jpg
SMI_business cards copy.jpg
SMI_seal.jpg
Stacy.jpg

Stacy McLennan Interiors

Restyling an Interior Designer’s Visual Identity

Stacy McLennan has been designing interior spaces for over 15 years. Her goal is to create lasting environments that her clients love to come home to every day. Her personal design style is refined, contemporary and with purpose. However, sprinkling a few whimsical elements along the way is reflective of Stacy’s charm and keeps her designs fresh. Given her status as a celebrated interior designer, I knew the bar was set very high to deliver something Stacy would love.

I teamed up with one of the best graphic designers in Canada, David Thorne of Thorne Branding & Design. I wrote the strategic creative brief to springboard David’s design process and ground the concepts in what was true to Stacy’s brand. I also project managed the entire process.

The result was a beautiful visual identity that reflects Stacy’s personal brand and a strong graphic design that will stand the test of time.


“I was really impressed with Yvette’s creative yet pragmatic approach to developing my new visual identity. She took the time to really understand my business which ensured a great result. I am thrilled with the final outcome.” Stacy McLennan.


Small_avatar_RGB.png